iCode

Reveal hidden emotions.

Remotely and instantanously.
A DIY platform to democratize implicit testing.

bioNavi

Infuse your research with neuroscience.

Build your own lab
and we will guide you every step of the way.

consulting services

Draw on our experience and expertise

From the very beginning, our goal was to translate brain science and subconsciousness into business goals – and it still is. After over 20 years of testing various scientifically proven methods, we’ve developed patented products for independent scientific research. We’re aware that not every company has the resources to run scientific tests singlehandedly, so we continue to offer our consulting services.

Nobody knows your business as well as you do, and we’re here to help you make sure that your intuition is always spot-on. Our experience and expertise in consumer neuroscience and human behavior will provide you with answers to all your research questions.

Which area of your business would you like to test first?

Brand Testing

Product Performance

Ad Effectiveness

Concept Strength

Digital Shelf

Package Design

Sensory Research

Claims Testing

HR Research

Custom Projects

Trusted by 1 328 customers worldwide

Decades of experience
in consumer neuroscience and human behavior.

Now available at your fingertips.

1997

Rafał Ohme, PhD, establishes NEUROHM. The company’s mission is to translate brain science and subconsciousness into business insights. With innovative equipment like EEG, GSR, and eye-tracking, NEUROHM takes behavioral research to the next level.

2008

After taking Europe by storm, NEUROHM kicks off the first transatlantic project. Our methodologies are now successfully applied on six continents.

2015

iCode becomes a self-manageable platform for effortlessly creating response-time-based surveys on personal computers and handheld devices. NEUROHM is now a global leader in measuring non-conscious attitudes and introducing brain science into business.

2004

Introducing implicit tests – a new, scientifically proven method for measuring response time, developed inside the NEUROHM lab.

2011

iCode, our solution for measuring implicit attitudes, is ready for launch and patent pending in the US. NEUROHM partners up with key players in the research industry and proudly co-creates the NMSBA Code of Ethics for the Application of Neuroscience in Business.

2018

The US patent arrives. It’s official – there is no other software like iCode. With rapid technological development and enormous possibilities, iCode is applied whenever people’s opinions matter, becoming a vital tool for marketers worldwide.

1997

Rafał Ohme, PhD, establishes NEUROHM. The company’s mission is to translate brain science and subconsciousness into business insights. With innovative equipment like EEG, GSR, and eye-tracking, NEUROHM takes behavioral research to the next level.

2004

Introducing implicit tests – a new, scientifically proven method for measuring response time, developed inside the NEUROHM lab.

2008

After taking Europe by storm, NEUROHM kicks off the first transatlantic project. Our methodologies are now successfully applied on six continents.

2011

iCode, our solution for measuring implicit attitudes, is ready for launch and patent pending in the US. NEUROHM partners up with key players in the research industry and proudly co-creates the NMSBA Code of Ethics for the Application of Neuroscience in Business.

2015

iCode becomes a self-manageable platform for effortlessly creating response-time-based surveys on personal computers and handheld devices. NEUROHM is now a global leader in measuring non-conscious attitudes and introducing brain science into business.

2018

The US patent arrives. It’s official – there is no other software like iCode. With rapid technological development and enormous possibilities, iCode is applied whenever people’s opinions matter, becoming a vital tool for marketers worldwide.

Don't just take our word for it...